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How to Apply Face Serum Correctly (Beginner Guide)

How to Apply Face Serum Correctly (Beginner Guide)

18 June 2026

New to serums? This step-by-step guide shows how much to use, where to apply, morning vs night serums, and common mistakes teens make in Pakistan.

What is a face serum?

A serum is a thin, concentrated product with active ingredients. It goes after cleansing and before moisturizer. Serums target specific concerns like dullness, dryness, or uneven tone.

How much serum to use

2–3 drops is enough for the entire face and neck. More product does not mean faster results — it often causes pilling or irritation.

Step-by-step application

  1. Wash face with Vitamin C Daily Face Wash
  2. Pat skin dry — leave slightly damp for hydration serums
  3. Drop serum onto fingertips, dot on forehead, cheeks, chin, and neck
  4. Press and massage gently upward — do not rub aggressively
  5. Wait 30–60 seconds, then apply GlutaWhite Cream

Morning vs night serums

Use Vitamin C serum in the morning (always follow with SPF). Use GlutaWhite serum at night for nourishment. Both are included in the Premium Serum Kit.

Common serum mistakes

  • Applying serum to dirty skin
  • Mixing too many actives at once
  • Skipping moisturizer after serum

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